Wrist Power: will.i.am to Unveil Wearable Smartband Device During Dreamforce 2014 Keynote on October 15

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Presentation to Showcase How Wearable Technology Can Be Empowering, Aware, Sexy – and You

SAN FRANCISCO and HOLLYWOOD, Calif.Oct. 2, 2014 /PRNewswire/ — A new way of being connected is here. On October 15, entrepreneur and founder of i.am+™ will.i.am will debut a product living at the intersection of fashion, science, technology and pop culture. will.i.am will take the stage at salesforce.com’s Dreamforce 2014 to introduce Fashionology into the wearables conversation. Complimentary registration and seating to attend is now open online at www.dreamforce.com. Admission is open to guests 18 years and older.

will.i.am will welcome surprise guests who have traveled far and wide to join in on the reveal of a future-leaning wearable designed to elevate personal technology to a whole new level. The i.am+™ team has been busy creating this bold new device that allows for a sixth sense mentality and represents a new way of being connected.

This showcase performance will take place on October 15 from 5–6 p.m. PT in the Dreamforce Keynote Room at the Moscone Center in San Francisco. Doors open at 4 p.m., seating is first-come, first-served and capacity is limited.

Dreamforce 2014: The World’s Largest Software Event Ever
The 12th annual Dreamforce event is set to be the largest software event ever, with more than 135,000 people expected to register to attend and an additional three million expected to join online. Dreamforce is a truly global event, with attendees from more than 80 countries around the world flocking to San Francisco to experience four high-energy days of innovation, education, fun and giving back. From this global stage, salesforce.com will unveil the future of enterprise technology–exploring how the rapid acceleration in cloud, social, mobile and connected technologies are transforming the way companies connect with their customers, partners, employees and products. All attendees are encouraged to bring a can of food with them to support the Dreamforce Million Meals Food Drive.

Additional Resources

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Media Contact: 
Tara Moore
Rogers & Cowan
212.878.5072
tmoore@rogersandcowan.com

SOURCE i.am+